10 Reasons Why You Should Blog

I always recommend blogging to any creative or entrepreneur who wants to grow their business, make money and attract their dream clients.

5 years ago when I started to blog, I had no clue that it’d be one of my favorite things to do each week. Blogging has helped me promote my work, build relationships, grow my expertise, find clarity, attract my dream clients and more.

Here are 10 reasons why you should blog:

1. To become a better writer
I’m slightly embarrassed at how terrible my writing was when I started blogging over 5 years ago. But as the years passed and my reasons for blogging and expertise grew, I found my voice and learned how to write better and better. Not because I was forced, but because practice made it better. Writing is communication so the better we can communicate the better our relationships, life and message will be. Writing is also a valuable asset for future endeavours like writing a book, letters and public speaking.

2. To gain confidence
Just like my skills for writing grew, my confidence did too. The more I shared my work, blogged about it, received comments and sales because of it, the more my confidence grew. I’ve learned that what I say here does matter and people listen.

3. To connect with others
Everyday someone new reads my blog and gets to know me a little more than before. And every once in a while one of those readers will reach out and either comment on the blog or email me. Sometimes it’s because they read something that really resonated with them, other times it’s to simply say hello. No matter the reason, blogging allows me to meet new people from all over the world, building relationships and community that gives me purpose and support.

4. To find your voice
Finding your voice is finding your take on things. It’s what makes you, you. For a long time I didn’t know how to write or how I wanted to sound or what I really wanted to write about. But over the years I discovered what topics are significant and meaningful to me and my opinions on them. This has helped me discover my writing style, why I wanted to write, who I am writing for and what exactly I wanted to write about.

5. To share yours and others work
My third blog was to share my work. But after a while, I got bored with just my own work and started interviewing other creatives and showcasing my favorite music and artists. This was a huge revelation for me because I thought I should only share my own work. But once I started sharing other creatives work, I connected more with people who inspired me, felt good because I knew I was helping them promote their work and ultimately it helped me build my brand and my voice by showcasing only the best artwork and music I loved. To this day I still love to share other creatives work.

6. To position yourself as an expert
Your blog is your zone, your platform, your classroom to share your expertise. Consider what you know how to do really well and what you love, then start sharing it on your blog. The more problems you solve for your readers, the more they’ll come back again and again. They will view you as an expert in that particular field and you will build your expertise the more you write about it. It’s a win, win.

7. To attract new clients
Your blog is like a magnet in the ever-growing community of experts and online resources. If you’re looking to attract your dream clients, then write about something they’re interested in or help them solve a challenge they’ve encountered. With the right tags, social-media shares and title, your blog posts will float to the top when your dream clients are searching for you.

8. To have documentation of your life
Today we live in a digital world and rarely take the time to write anything down on paper. This is something I personally would like to change about myself, but for now I’m grateful I have my blog to look back on. It has pictures I’ve longed lost and thoughts relevant to each moment in my life and business.

9. To find clarity around your thoughts and intentions
I have thousands of thoughts and ideas swarming through my head daily and find clarity by jotting them down on paper and writing about them here. Writing about my life, my business and the thoughts that shape it, allows me to think more intentionally about what I’m doing, why I’m doing it and if I like what I see.

10. To help and inspire others
Perhaps one of the most important reason why I blog is to help and inspire others like you. I’ve dug deep and discovered my mission is to help creatives envision, start and grow their ideas, expertise and businesses so they can make money doing what they love. I want readers to know they can come to me to find answers, solve their problems and find inspiration.

Are you blogging and not sure what to write about? Check out this post here and here


  1. says

    Thank you for sharing this! This makes me more confident moving forwards with my blogging goals. I recently started a new blog Prep + Wander to share my experience has a first time home buyer. So far it’s been a great creative outlet after a long day at work!


    • meredithcbullock@gmail.com says

      I checked it out April and it’s lovely! I love the simple aesthetic and this is how the talented Kathleen of andkathleen.com got started was blogging about her new home. And funny thing – I was actually searching through my Pinterest followers yesterday looking for someone and yours caught my eye because of the name and your beautiful face! So when I checked out your site – I was like “hey, that’s that beautiful April Voilet Photographer”! You’re beautiful and your work is so lovely. Thanks for stopping by! xo

  2. says

    As a photog/videographer, I found myself wondering if it was worth the effort to keep up a blog. I came to some of the same conclusions you listed on this post. But there are a few I hadn’t thought of. So thank you for sharing! It’s nice to have some validation from another blogger :)

    • meredithcbullock@gmail.com says

      Sorry for the late response Sarah, I somehow missed this. I’m happy to hear this article was helpful!

  3. says

    This was fantastic. I’ve been reading blogs for about five years, but recently started writing one for a class assignment. While I’m not exactly confident with my writing abilities pertaining to it (or the requirements from the assignment), I do want to continue using it after the semester. This was really encouraging, thank you.

    • meredithcbullock@gmail.com says

      I’m so glad you like it! Blogging is great for so many reasons, but one thing it really helped me with was my writing skills and confidence. I imagine it will offer you the same. xo

  4. says

    it’s difficult in the beginning when you feel that not even your friends are reading what you write. Patience is the key, but even without a big following I agree that the creative process is worth it. You can proudly say : I made this.

    • Meredith says

      Thats right Aura! And yes, it’s a funny thing when family and/or friends might not read your blog because you almost feel like they should, or why wouldn’t they – right? But the truth is, what I blog about isn’t geared or written for them. So it makes sense they might not be interested in reading it.

  5. says

    Dear Meredith, What a great article! I am 3 weeks new into the whole blogging world and the positive feedback from family and friends and especially those who are complete strangers is definitely a confidence booster. I must admit I have struggled big time when it comes to writing my posts, and at the moment I am really struggling with my travel posts, but hoping that if I stick with it, like yourself, I will grow and develop a solid style and have more meaningful content moving forward. I had a sneak peak around your pages.. and I love what you stand for! I love that you share everything and the honesty behind your posts is so refreshing. I have now saved you to my favourites! Thank you! Nat Xx…

    • Meredith says

      Hey Nat, I’m so glad you liked this blog post and found it useful! Your blog is beautiful and it’s great that even though you feel you might be terrible at writing blog posts you push through that fear. I too (or so I thought) was a terrible writer, but after 5 years of blogging, I’ve learned how to write SO much better and have also fallen in love with writing! Keep it up xo

    • Meredith says

      Glad you liked the list and found similarities. I tried to check out your site but the link didn’t work. Feel free to send it over once it’s repaired. xo

  6. says

    I just started blogging last month and didn’t anticipate how much I would enjoy it. This list just made me even more excited about this journey I have started. Thanks.

  7. Leonor says

    Amazingly written! I just started writing myself, and my feel my confidence in my writing getting better, I’m working on finding a sense of community now, attracting an audience.

    Thanks for the tips :)


    • Meredith says

      Hi Leoner, I’m glad you found my article useful and I’m so happy to hear your confidence is growing! As you continue to grow and write more consistently, your community and audience will follow. Remember to take every opportunity possible to connect with you readers too, that’s the key to sustaining your community. I tried to visit your link but it said blog not found. Resend me the link when you have a chance, I’d love to see it!

  8. says

    I really loved this post, and it inspired me to keep blogging. Also we’re in a inspiring environment at the moment while we’re traveling, so we will definitely keep on sharing our experiences on our blog :) Thank you for this post!

    • Meredith says

      Hey Laura – I’m so glad you like my article! I love the idea of sharing your travel experiences, I look forward to seeing more!

  9. says

    I just started a blog and I post one every day now and it just gives me some regular time in my life. I love it and I hope I can grow in the years to come :)

  10. says

    These are all great reasons to blog! I think it’s important to find your voice and practice does make you better. I’ve been blogging for almost six years but I feel like I’m only now finding my voice and getting into my groove.

  11. says

    This is a great read, and I couldn’t agree more with what you’ve written. I just started my blogging journey recently and find that this inspires me to blog even more! I love writing and still have trouble finding a voice because I can write about anything and everything, but your words definitely help as far as finding my voice goes! Thank you :)


  1. […] are many [unnecessarily ordered] lists with legitimate reasons to blog. Most reasons on these lists answer “Why should people blog?” by suggesting […]

Leave a Comment